For Swaroopa, jewellery is an emotion — a reflection of love, strength, and individuality. Every creation she designs carries meaning, beauty, and the story of the person who wears it. What began as a spark of curiosity has blossomed into a lifelong journey of transforming gemstones into soulful expressions of art. A graduate with a B.Voc degree in Jewellery Designing and Manufacturing, Swaroopa enhanced her expertise at the world’s most prestigious institutions — the International Gemological Institute (IGI) and the Gemological Institute of America (GIA). She is a Graduate Gemologist, Graduate in Colored Stones, Graduate Diamond Grader, and Jewellery Designer, with over seven years of study and 12+ professional certifications in gemology and fine jewellery design.

Since 2019, Swaroopa has worked with more than 10,000 clients, creating meaningful jewellery that connects with their personality, energy, and emotions. Through her personal jewellery counselling, she helps people find designs that truly express who they are — turning feelings and dreams into beautiful, wearable art. Her dedication and artistry have made her a guest lecturer at leading universities and a featured expert in over 50 newspaper articles and radio interviews. She has also been honoured with the “Woman of the Year Award” (July 2023) and the “Saman Navdurga – Best Women Entrepreneur Award” (November 2023) for her excellence and innovation in the jewellery industry. Every creation by Swaroopa is guided by her philosophy
Jewellery is an experience — where craftsmanship, emotion, and dreams shine together.